So…What’s Road America?
Road America is one of the most iconic road racing circuits in North America—known for its high-speed action, scenic setting, and unforgettable race-day energy. Located in Elkhart Lake, Wisconsin, this legendary track draws fans from across the Midwest and beyond for multi-day events that are as much about the experience as the racing itself.
Road America is a permanent, four-mile road course set among rolling hills and wooded landscapes in Elkhart Lake, Wisconsin. With 14 turns and long straightaways, it’s one of the longest road courses in the country and a favorite among drivers and fans alike.
Since opening in 1955, Road America has built a reputation as a premier motorsports destination—combining world-class racing with a uniquely Wisconsin backdrop.
Events & Racing Experiences
Road America hosts a wide range of nationally recognized racing events throughout the season, from spring through fall. Visitors can experience everything from professional motorsports to historic and specialty racing.
Events often span multiple days and feature:
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Major racing series and touring events
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Practice sessions, qualifiers, and main races
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On-site fan activities and entertainment
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Opportunities to get close to the action
Each weekend offers a slightly different experience, making Road America a destination fans return to year after year.
More Than Just Racing
While the racing is the main attraction, Road America offers plenty beyond what’s happening on the track.
Visitors can explore the expansive grounds, take in scenic views throughout the circuit, visit food vendors and merchandise areas, and enjoy a relaxed, festival-like atmosphere. Many fans appreciate the ability to move freely around the course and experience the races from multiple vantage points.
It’s a place where motorsports enthusiasts, families, and casual spectators all find something to enjoy.
Why People Travel for Road America
Road America is considered a bucket-list destination for racing fans, drawing visitors from across Wisconsin, Illinois, Minnesota, and beyond. Its reputation, scale, and variety of events make it one of the Midwest’s most talked-about motorsports venues.
During major race weekends, the area comes alive with fans who plan entire trips around their Road America experience—often turning race day into a longer getaway.
Planning Your Road America Visit
Many Road America events take place over several days, giving visitors time to enjoy more than just the races. From early-morning arrivals to post-race evenings, planning ahead helps make the most of the experience.
Travelers often explore the surrounding region before or after race day, taking advantage of nearby communities, dining options, and attractions that complement a Road America trip.
Explore Beyond the Track
Road America’s location makes it easy to expand your visit beyond the circuit. Nearby communities offer additional things to do, from lakeside views and downtown districts to local restaurants and seasonal events.
Fond du Lac, located just south of Road America, is part of the greater Lake Winnebago Region and is commonly included in Road America weekend plans—offering easy access to area attractions and a chance to round out the experience beyond the track.
Plan Your Road America Experience
Discover more things to do, see, and explore throughout the Lake Winnebago Region and make the most of your Road America weekend.